Blog
Mar 14

When AI Works Too Well: How Brand Boost AI Overwhelmed a Client with Too Many Appointments Using CloseBot

In a recent interview with CloseBot Co-Founder and CEO Bryce DeCora, Dustin Winchell of Brand Boost AI shared a surprising problem: his AI appointment setting system worked so effectively that it overwhelmed a client with too many bookings.

 

The Case of “Too Much Success”

Dustin recounted the story of a chiropractic client who had approximately 6,000 untouched contacts in their database. After implementing CloseBot for a reactivation campaign, the results were staggering:

  • Over 10 appointments booked in the first 24 hours
  • Around 40 appointments by the end of the first week
  • Nearly 100 booked appointments after just two weeks

The system worked so well that the client had to pause the campaign. “He was overwhelmed and he couldn’t handle it,” Dustin explained. “He was basically like, ‘Hey, this is working great. But my process is not. So I need to pause this, go back to the drawing board, hire some people to help me.'”

This experience taught Dustin an important lesson about implementation: “We slammed on the gas when we should have just slowly eased on it and then ramped up.”

 

The Brand Boost AI Journey with CloseBot

Dustin’s journey with CloseBot began after extensive research into AI tools for his business. “There were just a lot of people really raving about it. So I tried it out and started using it for my business. And I was like, wow, this is crazy.”

One of his marketing agency clients, a chiropractic franchise owner, noticed the results and asked if the same system could work for their practice. Starting with just one location, they quickly expanded to all 7-8 franchises based on the impressive results.

 

Impressive Results Across Clients

The data behind Brand Boost AI’s success with CloseBot is compelling. From one chiropractic client’s first 90 days:

  • 56% of AI opportunities engaged with CloseBot
  • 82% of all closed deals came from AI-engaged leads
  • AI-engaged leads were 2.4 times more likely to close
  • AI-engaged leads were 1.8 times more likely to show up for appointments

When asked why AI-engaged leads convert better, Dustin explained: “People feel more valued and cared about, which leads them to feeling this sense of responsibility to show up to their appointment.”

 

Beyond Technology: A Complete System

While CloseBot provides powerful technology, Dustin emphasized that his success comes from building comprehensive systems around it: “I’m not just selling AI, I’m really selling an entire proven system that I’m constantly refining through every single client.”

This approach has allowed Brand Boost AI to deliver exceptional results across dozens of client accounts, with over half now in the chiropractic industry.

 

Experience These Results for Your Business

Want to learn more about how CloseBot could transform your appointment setting process? Watch the full interview below to hear all the details directly from Dustin and Bryce.

Ready to experience these results for yourself? Create a free account today and start booking more appointments with CloseBot.

 

 

Experience These Results for Your Business

Brand Boost AI specializes in helping service-based businesses automate their marketing, sales, and operations processes using powerful AI tools like CloseBot. If you’re looking to reactivate your dormant customer database, improve appointment show rates, or increase your closing percentages, Dustin and his team can implement proven systems tailored to your specific industry. Ready to unlock the hidden revenue in your existing database? Reach out to Brand Boost AI today to see how they can transform your business with AI-powered solutions.